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Health & Fitness / UK
Case StudyClient projectpeakfitness.co.uk

Peak Fitness

Landing page + membership funnel for a London gym.

+64% member signupsNext.jsTailwind CSSConversion FunnelStripe
Peak Fitness landing page preview showing membership options and gym photos

Problem

Prospective gym members abandoned registration midway through a confusing multi-page sign-up form that lacked transparent pricing and quick payment options.

What I built

Designed an editorial single-page funnel featuring an interactive plan comparison, dynamic timetable preview, and 1-tap Apple Pay/Google Pay checkout.

Measurable Impact & Outcomes

  • +64% month-over-month paid member conversions
  • Checkout completion time reduced by 65%
  • Zero cumulative layout shift across mobile devices

Need a similar performance turnaround?

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